Instagram has decided to shut down its standalone Threads messaging app by the end of the year. Following reports of potential shutdowns, the company confirmed the decision in a statement to TechCrunch.
A spokesperson for Instagram said, “We are now focusing our efforts on improving how you connect with close friends on Instagram and deprecating the Threads app. We’re bringing the fun and unique features we have in Threads to the main Instagram app, and we’re continuing to develop ways people can better connect with their close friends on Instagram. ” he declared.
Instagram will begin notifying its users about the shutdown on November 23. The notification will prompt those people to use the company’s main app to continue chatting with their friends. When Instagram ends support for Threads, the software will also be removed from the App Store and Google Play Store.
The closure of Threads is hardly a surprise. The app, which has existed since 2019, has so far failed to build a dedicated user base. It was also the beginning of the end for Threads when Instagram and Facebook Messenger began to merge in 2020 and allow users on the two platforms to send messages to each other.
On the other hand, Instagram will ask to take a selfie video for authentication.